After being offered numerous endorsement deals during the height of
‘Linsanity’ Jeremy Lin settled for a deal with the Swedish-based car
company Volvo.
The rags-to-riches New York Knicks star has signed a global brand
endorsement contract with the automaker that will focus on the U.S.,
China and Chinese-language markets in Asia.
‘You may not immediately see the connection between me and Volvo, but
both of us are striving to be better and smarter at what we do, and to
do it our own way,’ Lin said at the conference in NYC.
Credit: Splash News
source:
www.starfeine.com
